Blog

Brands have identified a white space opportunity, harnessing the power of astrology to market to their stargazing audiences. WGSN delves into this cultural driver that taps into consumers’ spiritual leanings.
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The working world is continuing to shift even post-lockdown, with many professionals still combining remote and in-office work. So what is the future of hybrid work?
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How can we create built environments that promote mutualistic ways of living that are better for people and the planet? Take a possibilist mindset, says Michael Pawlyn, founding director of Exploration Architecture.
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Delve into Berlin’s latest retail innovations, creative concepts and new convenience models that champion sustainability and ethical consumption.
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Los Angeles is teeming with exciting new store openings and retail experiences that build community through collaborations.
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Why does data matter in trend forecasting? We find out in this Q&A with WGSN Lead Data Scientist Jack Shipway, as he explains what trend forecasting is in the context of fashion.
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Why does data matter in trend forecasting? We find out in this Q&A with WGSN Lead Data Scientist Jack Shipway, as he explains what trend forecasting is in the context of fashion.
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Why does data matter in trend forecasting? We find out in this Q&A with WGSN Lead Data Scientist Jack Shipway, as he explains what trend forecasting is in the context of fashion.
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Barcelona is being revived as the creative and cultural capital of Spain through sustainable innovations and local concepts. 
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