Blog

Discover what it takes to build an equitable sustainable food system, from adopting regenerative approaches to preserving biodiversity.

Esmeralda Cortesi, Data Analyst at WGSN, shares how WGSN uses search data to analyse future consumer trends.

How can you continue to appeal to consumers who are feeling the squeeze amid rising inflation? Find out in our latest podcast.

WGSN explains why hot pink is here to stay, as evidenced by our proprietary catwalk and e-commerce data.

Benjamin Hubert, founder of industrial design agency LAYER, talks about how designs will evolve with fewer screens, a rich sense of materiality and haptic happiness.

WGSN explores the red carpet looks and celebrity influences that are trickling down into the broader menswear landscape.

Samantha Tira, Data Analytics Manager at WGSN, shares how WGSN uses product data to analyse market signals and determine successful fashion trends.

Zara Hussain, Data Analyst at WGSN, shares how WGSN uses social media data and influencer mapping to predict beauty trends.

The beauty industry is seeing a boom in celebrity-owned beauty brands. WGSN looks beyond the hype to discover how these brands are appealing with purpose-led products.